I’m guessing that you need a lot, because while I see that many people I follow have well over 500 followers (some of you popular bastards have about 800) the posts themselves don’t often get over 40. This isn’t an indication of bad blogging, in fact, a lot of the time I read funny, honest, great posts that don’t get the kind of attention that you think would come from 700 followers. Buddies, if I could like your stuff 10 times I… probably wouldn’t because I’d look super stalky.
Perhaps there is some kind of ratio in play. For every 100 followers you’re eligible for 1 like, or something. If I were a mathematician I could have worked out some kind of average / guide by now but sadly, I still count with my fingers. I do not believe that you need to have 100 likes for every post you write, because it’s all about the quality not the quantity but it is funny when you see a post you whipped up in 5 minutes get twice as much positivity as the one you spent more time and effort on.
There are bloggers out there getting 300 likes a post. I’ve seen them with my own eyes! Just over the mountain! And these people tend to have 2,000+ followers. When you think about it, that’s still quite a gap between followers : likes. Where is everyone? My theories – which I have totally spent heaps of time thinking about and aren’t just come up with right now, pfft – are as follows:
– Time differences. While you’re posting maybe your followers are sleeping then going to work and by the time they log on, your post is lost down the bottom of the reader.
– They don’t remember when or why they followed you and are too lazy to click and remember, preferring to stick the ones they know.
– Your post was very specific on one certain topic that only concerns / interests other people from that specific thing.
– You wrote something offensive to that person but only to that person reading. Or just offensive in general, I dunno, made you’re a bastard.
– People just didn’t really like it enough to hit click. It was good but they read and moved on.
Besides, you can’t please all of the people all of the time.
But darn it if I didn’t wish I could. Imagine for a moment being so spectacular that nobody dislikes you. People don’t even resent you for being so well liked. Meanwhile, back in reality, your post wasn’t fussed over as it should have been. So how do you appeal to a wider range of followers?
Cats? Sex? Scandal? Brilliance? I don’t know, I apologise if you thought I would have answers, I just know that sometimes I read a wonderful post that gets 12 likes and an alright one that gets 67. I have only a few ideas about it:
Some bloggers are great at keeping up their activity and reading so people feel obliged to come to their page and like a post. They gain popularity through the hard work of interacting first with others. You sometimes have to lead readers to your post – but be genuine, don’t just hit like on 50 posts you didn’t even read because some bloggers will tell that you aren’t really interested in their super specific bee farm posts when you’re writing about inner-city night life.
Some blog posts have titles that are catchy. Some have titles that are googled often – one of my posts has over 7,000 views but only like 30 likes, because the viewers aren’t bloggers but regular people googling a topic.
Some people share their posts a lot on other social media sites.
In the end, the weird magic ingredient that makes one post liked twice as much as another of equal or greater quality is a mystery of timing and followers and words.